Rally for the Cure® is a grass roots program that works to spread awareness about breast health and breast cancer in support of Susan G. Komen for the Cure® through volunteer organized golf, tennis and dining events.
Rally for the Cure is the cause-marketing program of Condé Nast which has been a valued partner of Komen for the Cure since 1996. A full-time staff, based in Wilton, Connecticut, is dedicated to growing and servicing Rally events. For more information visit Rally for the Cure
How Rally Works:
· Select a Date and Activity – Rally can be incorporated into an existing event or an event can be designed around the breast cancer awareness theme.
· Invite Participants – Rally provides sign-up sheets, posters and flyers to promote the event.
· Collect the Entry Fee – Each participant pays a $20.00 (non-tax-deductible) entry fee for a chance at winning a significant prize and receive event favors including a one-year subscription to a Condé Nast magazine, a Rally premium item, a pink ribbon pin and breast cancer awareness materials.
· Spread the Awareness Message – Rally provides Ambassadors with all the materials necessary for their event including sign-up sheets, an event handbook, posters, participant favors and a prize.
Volunteer “Ambassadors” plan and host the events locally. Rally Event Coordinators in Connecticut offer additional virtual staff. They provide everything for the Ambassadors to run the event as well as answer questions.
Ways to Rally
Golf and Tennis are the traditional Rally formats. On the golf course, it is a simple skills challenge such as a closest-to-the-pin contest; and on the tennis court it is usually a round robin or clinic format.
Hosting a Rally event off the golf course or tennis court is just as easy and is a great way to bring people together to support Susan G. Komen for the Cure. The Rally component can be dropped into numerous activities including:
· Bunco, Mahjog or Bridge
· Yoga, Pilates, Spinning or Cycling
· Swimming, Luncheons or Cocktail Parties